Published January 29, 2025

Real Estate Investing in Pierce County: Opportunities & Market Trends

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Written by Andre Bohall

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Pierce County continues to be a prime location for real estate investment, offering diverse opportunities in urban, suburban, and rural markets. Whether you’re looking for rental properties, single-family homes, or multi-family units, the growing demand and steady home price appreciation make Pierce County an attractive option for investors.


Why Invest in Pierce County?

Pierce County has experienced steady home price growth and rising rental demand. As a more affordable alternative to King County, it still benefits from the economic expansion of the Puget Sound region. Investors are capitalizing on:

  • Affordability compared to Seattle

  • Consistent rental demand from professionals, military families, and young adults

  • Proximity to major job hubs while maintaining a lower cost of living

According to Redfin, the median home price in Pierce County is approximately $525,000, reflecting a 5% year-over-year increase. This upward trend, combined with high rental demand, makes Pierce County an ideal market for long-term investment.


Top Cities in Pierce County for Real Estate Investment

Tacoma

Tacoma, the largest city in Pierce County, remains a top investment destination with:

  • Strong home value appreciation (Median price: $525,000)

  • A growing population of young professionals priced out of Seattle

  • Opportunities for buy-and-hold and short-term rentals

  • High demand for multi-family housing

Learn more about Tacoma’s housing market here.

Puyallup

Puyallup offers a suburban feel with:

  • A median home price of approximately $597,000

  • Proximity to Tacoma and Seattle, attracting commuters

  • Growing new construction developments

  • A strong school district, making it appealing to families and long-term renters

Lakewood

Lakewood provides affordable investment opportunities:

  • Median home price: $542,000

  • Strong rental demand from military families near JBLM

  • Ideal for first-time investors looking at single-family or small multi-family units


  • Convenient access to Tacoma and Seattle

Gig Harbor

For investors looking at higher-end real estate, Gig Harbor offers:

  • Scenic waterfront properties

  • Median home price above $900,000

  • Luxury rental demand and second-home market growth

  • Excellent schools and strong local economy


Overview of the Market

The rental market in Pierce County remains strong, fueled by:

  • A growing population

  • Rising home prices, making renting a more viable option for many residents

  • Proximity to Seattle, creating a steady demand for housing

For investors, now is the time to explore Pierce County real estate, as prices continue to rise steadily while demand remains high.


Final Thoughts: Is Pierce County Right for Your Next Investment?

With affordable pricing, consistent appreciation, and growing rental demand, Pierce County stands out as one of the best investment markets in the Pacific Northwest. Whether you’re looking at single-family homes, duplexes, or multi-family units, there are opportunities for every type of investor.

Thinking of investing? Reach out today! Let’s discuss the best investment options and how to maximize your returns.

Visit us online: www.onsiteregroup.com

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